Hardgoods & Softgoods Specialist

APPROACH


We have hundreds of interactions with objects and our environment everyday. As users, consumers, and producers we react to and influence these relationships every time. This interaction between user, objects, materials, environments, and the systems which they live in, is what draws my focus and interest. In every project I try to balance material selection, sustainability, functionality, usability, and aesthetics; letting the needs of the problem define the order of their importance.

SERVICES


  • MARKET + USER RESEARCH

  • DESIGN/PRODUCT STRATEGY

  • BRAND IDENTITY

  • BRIEF BUILDING

  • LINE PLANNING

  • VISUAL DESIGN LANGUAGE

  • CONCEPT DEVELOPMENT

  • IDEATION + CRITIQUE

  • RAPID PROTOTYPING

  • CMF STRATEGY

  • TECH PACK DEVELOPMENT

  • PATTERNING

  • CAD SURFACING

  • MATERIAL DEVELOPMENT

  • HARD + SOFT TRIMS DEVELOPMENT

  • DESIGN FOR MANUFACTURING

  • SOURCING

  • FACTORY DEVELOPMENT

  • INFIELD + QUALITY TESTING

  • USER VALIDATION